Privacy policy
Last updated: September 2026
Healing Mental Health (HMH) respects your privacy and aims to handle personal data carefully, transparently and only where it is needed.
This Privacy Policy explains what personal data Healing Mental Health may collect when you visit our website, create or use a customer account, purchase a digital product, contact us, subscribe to marketing, apply to become an affiliate or otherwise interact with HMH.
1. Who is responsible for your personal data
Healing Mental Health is responsible for the personal data described in this Privacy Policy unless another organisation is independently responsible for a particular service.
Healing Mental Health (HMH)
Pijpenpad 5
2802 BG Gouda
The Netherlands
KVK: 98533010
VAT ID: NL004413121B89
Phone: +31 6 14431353
Email: info@healing-mental-health.com
Website: healing-mental-health.com
2. Personal data we may collect
The personal data we collect depends on how you interact with Healing Mental Health.
We may collect:
- Contact information, such as your name, email address, telephone number and information you provide when contacting us.
- Order and transaction information, such as the products you purchase, your order number, billing information, payment status, discounts used and transaction history.
- Customer account information, such as your email address, profile information and purchase history where customer accounts or My HMH features are available.
- Digital delivery information, including the email address connected to your order and information needed to deliver or troubleshoot access to a digital product.
- Payment-related information. Payments are processed through Shopify and the payment methods available through our online store. Healing Mental Health does not store complete credit or debit card details.
- Website and device information, such as your IP address, browser or device type, cookie identifiers, pages viewed and technical information generated when you use the website.
- Communications, including messages you send through contact forms, email or customer support.
- Marketing preferences, if you choose to subscribe to newsletters or other marketing communications.
- Affiliate application information, such as your name, date of birth, email address, city or town, social-media or website details, platforms you use, whether you have purchased an HMH product, which product you purchased and the information you provide about why you would like to become an affiliate.
- Affiliate programme information, if you are accepted into the programme, including your affiliate link or code, referrals, qualifying sales, commission records and relevant communications.
- Other information you voluntarily provide when interacting with Healing Mental Health.
We aim to collect only the personal data that is reasonably necessary for the relevant purpose.
3. Sensitive and health information
Healing Mental Health creates resources relating to mental health, but our general website forms, customer-service channels and account features are not intended to collect medical records, diagnoses or detailed health information.
Please do not send medical records or unnecessary sensitive health information through general contact forms or email.
If HMH introduces a feature in the future that requires special-category personal data, we will explain what information is collected, why it is needed and what legal basis applies before collecting it.
4. Why we use your personal data
We only process personal data where we have a valid reason to do so.
Processing and fulfilling purchases
We use your contact, order and transaction information to process your purchase, confirm your order, deliver digital products and provide support relating to your purchase.
Legal basis: performance of a contract or taking steps at your request before entering into a contract.
Providing customer accounts and My HMH
Where account features are available, we use account and purchase information to provide account functionality, purchase history and related customer services.
Legal basis: performance of a contract and our legitimate interest in providing useful account functionality.
Responding to questions and providing support
We use information you provide when contacting us to answer questions, investigate order or technical problems and handle complaints.
Legal basis: performance of a contract where your enquiry relates to a purchase, taking steps at your request before entering into a contract, or our legitimate interest in responding to enquiries and providing customer support.
Reviewing affiliate applications
We use information submitted through the affiliate application to review applications, communicate with applicants and determine whether the proposed partnership is suitable.
Applications are reviewed individually. Healing Mental Health does not make affiliate acceptance decisions solely through automated decision-making.
Legal basis: taking steps at your request before entering into an affiliate relationship and our legitimate interest in selecting suitable affiliate partners.
Managing affiliate relationships
If your application is accepted, we may process information needed to operate the affiliate programme, including referral information, qualifying purchases, affiliate codes or links, commission records and communications.
Legal basis: performance of the affiliate agreement and our legitimate interest in administering the programme.
Operating and protecting our website
We may process technical information to maintain our website, protect our systems, detect fraud or misuse, investigate technical problems and improve website performance.
Legal basis: our legitimate interests in operating a secure and functional website, or consent where legally required for a particular cookie or technology.
Meeting legal and financial obligations
Certain transaction, order and administrative information may be retained where required for tax, accounting, regulatory or other legal purposes.
Legal basis: compliance with a legal obligation.
Sending marketing communications
If you subscribe to HMH emails, we may use your contact details to send newsletters, new-resource announcements, product information or other marketing communications.
You can unsubscribe at any time using the unsubscribe option included in the message or by contacting us.
Where required by law, marketing communications are sent on the basis of your consent.
5. Shopify
Healing Mental Health uses Shopify to operate its online store.
Shopify may process personal data when you visit the website, create or use an account, place an order, use Shopify features or interact with the checkout.
Depending on the services you use, this may include information such as:
- your name and contact details;
- billing information;
- order and transaction information;
- IP address;
- browser and device information;
- browsing and shopping activity;
- account information;
- payment-related information.
When Shopify processes customer information on behalf of Healing Mental Health to help us operate the store, Shopify may act as a service provider or processor.
Shopify may also process certain information for its own purposes under its own privacy notices and legal responsibilities.
6. Payments
Payments are processed through the payment methods available through our Shopify store.
HMH may receive information such as the payment status, amount paid, payment method category and information required to connect the payment to your order.
We do not store complete credit or debit card details.
Payment service providers may process personal data under their own privacy policies.
7. Digital product delivery
When you purchase a digital HMH product, we use the email address connected to your order and relevant order information to deliver the product.
Digital products may be delivered using Shopify services or applications used by HMH for digital fulfilment.
We may also use order and delivery information to investigate situations where a product has not arrived or cannot be accessed correctly.
You may download and save your purchased digital product in accordance with the licence and Terms & Conditions that apply to your purchase.
8. My HMH and customer accounts
Where My HMH or other customer-account features are available, information connected to your Shopify customer account may be used to show your purchase history and provide account-related functionality.
This may include your:
- name;
- email address;
- account information;
- order history;
- products purchased;
- order status.
At launch, digital products may still be delivered separately by email even where the purchase appears inside My HMH.
9. Affiliate applications
When you apply to become a Healing Mental Health affiliate, we may collect information including:
- your first and last name;
- date of birth;
- email address;
- city or town;
- social-media accounts or website;
- platforms you use;
- whether you have purchased an HMH product;
- which HMH product you purchased;
- why you would like to become an affiliate;
- confirmation that you meet the age requirements;
- confirmation that you agree to the applicable Affiliate Terms.
We use this information only where reasonably necessary to assess your application and manage the affiliate process.
Purchasing an HMH product does not automatically guarantee acceptance into the affiliate programme.
If you are not accepted, we will not retain your application for longer than reasonably necessary for administration, dispute handling or legal requirements.
10. Contact forms and email
If you contact Healing Mental Health, we use the information you provide to respond to your message.
Where your enquiry relates to a purchase, we may also use information such as your name, email address and order number to locate the relevant order.
Please provide only the information necessary for us to assist you.
HMH does not provide emergency or crisis services, and general contact channels should not be used to send urgent medical information or detailed medical records.
11. Cookies and similar technologies
Our website may use cookies and similar technologies to:
- allow the website and checkout to function;
- remember preferences;
- maintain security;
- help prevent fraud;
- understand website performance;
- measure website usage;
- support analytics or marketing features where enabled.
Some cookies are necessary for the website or checkout to function.
Where consent is legally required for non-essential analytics, advertising or marketing technologies, those technologies should only be used after the required consent has been obtained.
Where available, you can use the cookie or privacy controls on the website to manage your preferences.
You can also control certain cookies through your browser settings.
12. Service providers and sharing of personal data
Healing Mental Health may share personal data with third parties where this is reasonably necessary to operate the website, deliver products, process transactions or meet legal obligations.
These parties may include:
- Shopify;
- payment providers;
- services or apps used for digital product delivery;
- providers used for email and transactional messages;
- customer-account and website providers;
- website security and fraud-prevention services;
- email-marketing providers, where used;
- accountants, bookkeepers or professional advisers;
- government authorities, courts or regulators where disclosure is legally required.
We only share personal data to the extent reasonably necessary for the relevant purpose.
13. International transfers
Some of the technology providers used by Healing Mental Health, including Shopify, may process personal data outside the Netherlands or the European Economic Area.
Where the GDPR requires safeguards for an international transfer, the relevant transfer must rely on an appropriate legal mechanism, such as an adequacy decision or approved contractual safeguards.
14. How long we keep personal data
We do not keep personal data longer than reasonably necessary for the reason it was collected, unless a longer period is required by law.
For example:
- Order, invoice and core accounting records may generally be kept for at least seven years where required by Dutch tax and accounting law.
- Customer-account information may be kept for as long as the account or relevant customer relationship remains active, subject to legal retention obligations.
- Customer-support messages are kept for as long as reasonably necessary to answer the enquiry, maintain relevant records or handle possible disputes.
- Newsletter information may be kept until you unsubscribe or withdraw consent, while limited information may be retained where necessary to respect your opt-out.
- Affiliate application information is retained only as long as reasonably necessary to assess and administer the application.
- Affiliate programme records may be kept for the duration of the affiliate relationship and for any additional period required for financial, legal or dispute-related reasons.
- Cookie and technical information is retained according to the purpose and settings of the relevant technology.
When information is no longer needed, we aim to delete, anonymise or securely dispose of it.
Dutch tax rules generally require core business administration to be retained for seven years.
15. Your privacy rights
Depending on the circumstances, you may have the right to:
- ask what personal data we hold about you;
- request access to your personal data;
- ask us to correct inaccurate information;
- request deletion of personal data;
- request restriction of certain processing;
- object to processing based on legitimate interests;
- request data portability where the legal requirements are met;
- withdraw consent where processing is based on consent;
- unsubscribe from or object to direct marketing;
- lodge a complaint with a data-protection authority.
Withdrawing consent does not affect processing that lawfully took place before consent was withdrawn.
To exercise a privacy right, contact:
info@healing-mental-health.com
We may need to verify your identity before completing a request.
If you are in the Netherlands, you can also lodge a complaint with the Autoriteit Persoonsgegevens.
These rights, including access, correction and deletion, form part of the rights provided under the AVG.
16. Security
Healing Mental Health takes reasonable organisational and technical measures to protect personal data from unauthorised access, loss, misuse, alteration or disclosure.
No website or online system can be guaranteed to be completely secure.
If we become aware of a personal-data breach, we will assess and handle it in accordance with applicable data-protection law.
17. Children
Our website and digital products are not designed for the purpose of collecting personal data directly from young children.
Purchases and affiliate applications are subject to the eligibility requirements stated on the relevant page or in the applicable terms.
If you believe that a child has provided personal data to Healing Mental Health inappropriately, please contact us so that we can review the situation.
18. Third-party websites
Our website may contain links to websites or services operated by other organisations.
Healing Mental Health does not control the privacy practices of independent third parties. Their own privacy policies apply when you interact with their websites or services.
19. Changes to this Privacy Policy
We may update this Privacy Policy where necessary to reflect changes to our website, products, services, technology, providers, legal requirements or data-processing practices.
The current version will display the date on which it was last updated.
20. Contact us
If you have questions about this Privacy Policy or would like to exercise one of your privacy rights, please contact:
Healing Mental Health (HMH)
Pijpenpad 5
2802 BG Gouda
The Netherlands
KVK: 98533010
VAT ID: NL004413121B89
Phone: +31 6 14431353
Email: info@healing-mental-health.com
Website: healing-mental-health.com